Washington (Gallant Gold Media Hill Report |Perspective | March 21, 2019) – Money may buy family influence, but the Sackler family will lose all of it’s power when it’s up against an army of millions angered at the wrongful death of nearly 700,000 Americans as a direct result of the Sackler’s aggressive marketing campaign of OxyContin to America’s primary care physicians, along with the intentional misrepresentation of the potential risk of addiction. In Massachusetts last month, the recent public release of the unredacted court documents in a lawsuit brought against eight members of the Sackler family, along with nine employees at Purdue Pharma, has finally shed some much needed light on the Sackler’s willful indifference towards the millions who suffer daily from chronic pain, resulting in a nationwide tragedy, shattering hundreds of thousands of American families.
Purdue Pharma began manufacturing Oxycontin in the United States in 1996. Initially, it was prescribed to cancer patients, as well as patients who had surgery, and those suffering from chronic back pain. The specialists managing the care of these particular patients were very aware of the potential addiction of OxyContin and kept prescriptions in line with FDA recommendations. In the early 2000’s however, Richard Sackler identified a lucrative path to staggering profitability by aggressively marketing OxyContin to primary care physicians as a solution for any type of pain. The sky was suddenly the limit.
The Sackler family fortunes totaling over $12 billion, have mushroomed in direct relation to Richard Sackler’s unconscionable marketing campaign that veered dramatically from FDA recommendations. Richard Sackler intentionally honed in on primary care physicians who wouldn’t question Purdue Pharma’s prescription recommendations, both the dose and the frequency. These doctors who weren’t specialists, trusted the enhanced recommendations of the Purdue Pharma reps, who were paid lucrative bonuses when their doctors hit targeted prescription milestones. The doctors were wooed to symposiums at posh resorts. All the typical marketing schemes used to sell upscale consumer products.
However, OxyContin most assuredly isn’t the same thing as a NordicTrack, and shouldn’t be marketed as such. There’s now a growing movement, in light of this greed motivated annihilation of nearly 700,000, that pharmaceutical profits should be capped, or even prohibited.
The Sackler’s close ties to the arts, with exquisite galleries heralding the Sackler name, each exuding such inspirational, positive vibes, now seem more like an elaborate mask of deception, covering up a malevolent heart.
The Sackler ties to the most prestigious museums in New York City, London and Beijing may have begun long before OxyContin his pharmacy stockrooms, but this artistic veneer, is in conflict with the hundreds of thousands of deaths that lie beneath the surface of this deceptive wash.
These fabulous aesthetic pillars in our top cities are relying on the public to support their existence. But how can we possibly visit if the Sackler works, now ornamental symbols of evil and greed, grace these beautiful museum walls. Today, the Tate in London announced it will no longer be accepting any Sackler family donations. the National Portrait Gallery of London banned Sackler money earlier in the week.
The following is the list of Sackler Galleries that should be closed down and replaced:
- Freer|Sackler Gallery Smithsonian on National Mall in Washington DC
- Sackler Wing at the Metropolitan Museum of Art in New York City
- Sackler Galleries at the Royal Academy of Arts in London
- Arthur M. Sackler Museum of Art and Archeology in Beijing
We cannot bring back the dead, unfortunately. But we can certainly honor the dead by demanding that the world’s top museums, remove the Sackler Galleries immediately.
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