Washington (GGM) Analysis | February 18, 2020
by Noreen Wise
The vast majority of plastic waste is product packaging. If our goal is to have a sustainable circular economy, and rid the environment of as much plastic waste as possible, we have to find a series of solutions to overhaul the way we package consumer products.
So why hasn’t Loop become a familiar buzzword and pathway for all of us to take advantage of for waste free weekly shopping? It’s quite brilliant.
- No membership is required
- We just pay a small one-time fee at the start for the returnable durable Loop Tote
- We’ll use the Loop Tote with each shipment delivery which will eliminate the cardboard waste
- All the products are delivered in reusable containers that are returned when we’re through
- Most containers are stainless steel, while others are glass
- Loop will sanitize each container and reuse

Loop has even managed to solve the toothpaste crisis, which has always seemed too tricky for a feasible alternative. Many of our favorite name brands are Loop partners. But most importantly, Loop is an excellent fix for personal care products that we use everyday and create the bulk of plastic waste.

Innovative creativity is so exciting.I’m IN… can’t wait to check it out!
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